Trademark registration rules, filing steps, and fees vary by country. Review the service details and process below before you file.
$499+Gov Fees
No complicated packages
just a single price that includes services others reserve for their premium packages
1 Office Action Response Included
Application Follow-Up Support
In-Depth Search + Risk Report
Professional Consulting Services
Filed by a licensed attorney from the internal KOKOIP team
Normally filed in 3–5 business days after complete materials
Exclusive, High-Value Service
1 Office Action Response Included
$300–$500 Receiving an Office Action or examiner objection is common in many markets; however, we provide one response free of charge
Application Follow-Up Support
$100–$300 Other agents often charge separately for post-filing follow-up, whereas we include practical guidance during the application process
Backed by a Team of 20+ Licensed Attorneys
Our internal team includes 20+ licensed trademark and patent attorneys, each averaging over 5 years of active practice and more than 1,000 cases handled. From clean-cut word mark registrations to complicated office action disputes — they've seen it all.
Your filing isn't going to a trainee. It's handled by someone who does this every day.
20+
Licensed Attorneys
5+
Years Avg. Practice
1k+
Cases Handled
Word Mark or Logo — What Should You Register?
The choice affects the scope of protection. Picking the wrong one can create problems down the line
KOKOIP
Word Mark
protects your brand name in any font, color, or design. Your protection stays intact even if your logo evolves over time
KOKOIP
Design Mark
protects your specific logo. Narrower coverage, but valuable once your visual identity is finalized
Our Recommendation Start with a word mark — it gives you the broadest protection. Add a logo mark once your visual identity is locked in. Both can be filed together for full coverage.
For Amazon Sellers, Trademarks play a vital role
a trademark isn't just about stopping copycats. It's the key that unlocks Amazon Brand Registry — and Brand Registry is what separates a basic seller account from a fully-powered brand presence on the platform.
Once enrolled, here's what you actually get access to:
A+ Content — go beyond the standard listing with richer visuals and layouts that convert better
Brand Storefront — your own dedicated space on Amazon, no ads required to drive traffic there
Sponsored Brands & Video Ads — high-visibility ad placements your competitors without trademarks simply can't access
Brand Analytics — real data on what customers search for, and what they compare you against before buying
Vine & Transparency — fast-track your first reviews and stop counterfeits before they reach customers
Good news
You don't need to wait for the final registration in every situation. A pending application number can often support Brand Registry review — and you can have that within days of filing.
FAQ
Yes. An EU trademark filed or registered with EUIPO can support Amazon Brand Registry and is especially useful for sellers who plan to sell across multiple EU Amazon stores. One EU trademark can cover all EU member states. That makes it attractive for sellers targeting Germany, France, Italy, Spain, the Netherlands, Poland, Sweden, and other EU markets through one filing strategy.
No. Since Brexit, an EU trademark no longer covers the UK. If the UK is an important Amazon marketplace for you, you should consider a separate UK trademark filing. For Amazon sellers, this is a common planning mistake: they file an EU trademark and assume it protects Amazon.co.uk. It does not. EU and UK trademark rights should now be planned separately.
Choose classes based on actual or planned products, not based on every Amazon category you might one day enter. EUIPO examines whether the goods and services are clear and whether the mark is registrable. Because an EU trademark covers a large territory, a broad but unused filing can create future vulnerability. It is better to protect the product lines that matter commercially and expand later if the catalog grows.
Yes. You can file before launching in the EU. This is often the right move for Amazon sellers because it lets you check conflicts and start the trademark process before your EU launch. However, once registered, an EU trademark must eventually be put to genuine use. After the five-year grace period, a mark that is not genuinely used in the EU can become vulnerable to cancellation.
Prepare real product or packaging photos showing the brand clearly and permanently. Amazon wants to see that the brand exists in the real world, not just in a trademark filing. For EU sellers, it is also useful to keep marketplace-specific evidence: Amazon.de, Amazon.fr, Amazon.it, Amazon.es, or other local listing screenshots, packaging versions, invoices, and fulfillment records.
A smooth EU trademark can move relatively efficiently, but timing depends on EUIPO examination and the three-month opposition period after publication. If an earlier brand owner files an opposition, the case can take much longer. For Amazon sellers, the key planning point is to file before you build a full European listing system around the brand. If the mark is opposed, you want to know early, not after inventory and packaging are already committed.
The applicant should be the true brand owner. If your Amazon business is operated by a company, it is usually better for the company to own the EU trademark. Clean ownership matters for Brand Registry, distributor authorization, licensing, brand sales, and enforcement. If your ownership structure changes later, record the assignment properly.
Yes. An EU trademark can support enforcement across the EU, including Amazon marketplaces in EU countries. It is useful against fake branded products, confusingly similar brand use, copied packaging, and unauthorized use of your mark. But enforcement still depends on facts. A trademark does not automatically remove all resellers. Strong complaints usually combine trademark rights with clear product photos, infringing URLs, and evidence that customers would be confused.
It depends on your market. If Germany is your only serious EU market, a German national trademark may be enough. If you plan to sell across several EU countries, an EU trademark may be more efficient. The trade-off is risk: an EU trademark can be blocked by earlier rights in any EU member state. A German trademark is narrower, but sometimes simpler if your business is mainly Amazon.de.
An EU trademark lasts 10 years and can be renewed every 10 years. You should also track use because after five years from registration, the mark can become vulnerable if it is not genuinely used in the EU. For Amazon sellers, keep dated evidence from EU marketplaces: listings, invoices, ad records, packaging, product photos, and sales data. These records can matter in oppositions, cancellations, and enforcement.
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